Market Movements 101 — Understanding Odds Shifts

Betting odds don’t stay static. They shift as money enters the market, news breaks, and opinions change. Knowing why lines move helps you judge whether value has increased or disappeared.

Key takeaways

• Sharp money: professional bettors push lines early when they see value.
• Public money: heavy casual action often drives odds close to kickoff.
• News impact: injuries, weather, or lineup changes move markets instantly.
• Timing: recognizing early vs late movement is crucial to finding edges.